Christoph Goeken
Managing Director
Lia Schmökel
Head of Foodtech Investments
Maximilian Brünig
Junior Venture Manager
Chunchun Yao
Investment Manager

Christoph Goeken

Managing Director

As well as being the MD at Best Nights VC, he is passionate for live concerts, long-distance cycling and a -18°C Jägermeister shot while taking a short break from dancing.

Prior to joining Best Nights VC, Christoph grew up in a 5th generation family business, worked for another iconic consumer brand and helped numerous corporations redefining their business models.

Fun fact about best night experience

“My Best Nights tend to happen in a forest at a lake where music creates a connection between the crowd that tends to last way beyond those days!”

Lia Schmökel

Head of Foodtech Investments

Lia is a passionate nutrition scientist, herbal expert and former startup founder. At Best Nights VC she is in charge of beverage trends and alternative functionalities – that could be with alcohol or without, but always with a stimulating effect and always in line with the Jägermeister spirit for The Best Nights.

Fun fact about best night experience

“For me Best Nights have 5 key ingredients: Good friends, Music, Spontaneity, Food and Drinks. I have many hilarious Best Nights memories that will live close to my heart forever!”

Maximilian Brünig

Junior Venture Manager

As Junior Venture Manager at Best Nights VC Max is responsible for leveraging synergies between Jägermeister and our investments and continuous process improvement. Beside his passion for our Best Nights mission, Max likes to do all kind of sports, to travel and to dance wherever and whenever he can.

Max joined Best Nights VC with a diverse background: he started his professional career as a football player at Hannover 96 and gained experience abroad in the real estate industry in Spain. Prior to taking his role at Best Nights VC, he spent almost three years across departments at our parent company Mast-Jägermeister.

Fun fact about best night experience

“My best night experience was at the Barcelona Beach Festival, being at the beach listening and dancing to Kygo with an amzing group of friends, a lightshow, seeing the sunrising the next morning – that is all what best nights are about. Moments you will remember!”

Chunchun Yao

Investment Manager

As Investment Associate at Best Nights VC, Chunchun is supporting our venture investment and management throughout the deal lifecycle. While practicing her nunchakus and guitar skills, she is always excited to discover new fun for your next Best Night.

Prior to Best Nights VC, Chunchun gained experiences in several VCs and corporate VCs in both Europe and China. With an education background in finance, she is currently also a CFA Level 3 candidate.

Fun fact about best night experience

“My Best Nights Experience was skating + disco with my best friend in Grand Palais in Paris overnight in Christmas!”